Published 2025-11-29
Keywords
- Design creativity,
- Design pedagogy,
- Generative Artificial Intelligence
Abstract
Recent advancements in deep generative models, with their capacity to yield outputs that are both visually appealing and semantically coherent, have served to further intricate the nexus between Artificial Intelligence (AI) and creativity. This integration of these models into creative disciplines, most notably within the domain of design, has been rapidly escalating. Nevertheless, a prevailing gap remains in our understanding of the impact of Generative Artificial Intelligence (GenAI) on design creativity. To address this gap, a longitudinal study was initiated, encompassing the development of a user-friendly GenAI interface. This interface was designed to facilitate the integration of GenAI models into design education, following a cyclical process of experimentation and refinement. The study involved the utilization of GenAI models in design studios, the collection of feedback, the development and evaluation of the GAI-A platform, and subsequent implementation in design education. The findings of the study provide a discussion based on the views and observations of students on the extent to which they use GenAI models, their perspectives and expectations of these models, and the extent to which this process improves their creativity in the context of the final product.
